The 80/20 Principle in Copywriting
You can apply the Pareto Principle (80/20) to just about everything in marketing. This includes the wording on your websites,…
You can apply the Pareto Principle (80/20) to just about everything in marketing. This includes the wording on your websites,…
What do you think is the biggest challenge facing business owners when it comes to writing marketing messages? To make…
You’re likely to find most of your customers in a small part of the total population. It’s an example of…
If you’d like your blog to help you attract new customers, you need to provide valuable information in your posts.…
If you run a business, do you have a website with a blog? A blog is a key part of…